Mubazar is an online application platform that connects organisers to musicians locally and internationally. It allows for organisers to easily create opportunities and musicians to easily apply for them.
Creating a non-digital product using Agile Methodology
1974d from Google
Applying Lean Startup & Agile Methodology to event crowdfunding
Around 2012 recorded music sales have plummeted due to digitisation and this was mostly still the pre-streaming era. A struggling economy brought on by the 2008 recession also meant that artists were commercially struggling. A more sustainable business model was needed for the “long tail” of the music industry.
Example of process optimisation and business model refinement
1974d from Google
Secret Soirée Tool for Independent Project Managers
Through multiple product iterations, we were able to drastically ease the administrative process for our team of project managers in order to organise the company's signature event.
Using this spreadsheet tool, they could very quickly provide artists with income projections and event contracts.
Number of events went from 13 in 2013 to 64 in 2015.
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